Books
Why Data Wins and Why Innovation Fails, in Dutch and English, hardcover and e-book. Choose an edition below and order it from your preferred bookstore.
NEW · SEPTEMBER 2026
Why Data Wins
Transform Your Organisation into a Data-Driven Powerhouse in 7 Key Steps. Why Data Wins shows how organisations turn data into a real engine, not a report — and why so many still fail to.
Nederlands
English
MANAGEMENT BOOK OF THE YEAR · MARKETING BOOK OF THE MONTH
Why Innovation Fails
The 7 Keys to Success. The first LannooCampus title to ship with an AI companion, so readers can question the book directly.
Ordering in bulk for a team or an event? Get in touch with FuturuZ for corporate book programmes and signed copies — dominique.samson@futuruz.com.